2020, more than any year, this century will be a year of change; global politics, regional unrest and digital disruption will mark the coming of a new decade. The old operational models are dead. So, what does this mean for digital transformation?
Highest paid people's opinions (HiPPO’s) can no longer drive organisations fast enough in a direction, nor are they malleable enough to flex, move and change at the rate that new technologies are demanding from organisations. That is why startups and challengers emerge so quickly and disrupt established hierarchies.
Something that I like to remind people of during any digital transformation discoveries, workshops or speaking opportunities is that we will see more technological change in the next 20 years than we have in the previous 300. That means there will be more change in less than one generation than that seen in the previous 12!
To survive, organisations MUST be capable of rapid evolution; able to make small incremental changes in a reactive manner whilst adhering to a strong, strategic vision. Here are 4 tips if you’re thinking about undertaking a digital transformation project of your own:
1: Build collaborative best practice
- Remove silos
- Promote creative problem solving
- Welcome challenge to received practices
- Be prepared to fail fast and iterate
- If you’re not making mistakes, you’re not trying hard enough
- Build small, agile teams for tasks, then dissolve upon completion and rebuild
2: Listen to your customers - internal and external
- It is critical that you understand both sides of the customer equation
- Your staff know what needs to happen
- Your customers know what they want
- Whilst listening to your customers, don’t forget to innovate and create new “better” solutions to their needs that they maybe haven’t thought about yet
3: Be bold, be courageous
- Digital disruption is not for the faint-hearted
- Often leaders at the top (the ones making the decision to change) are casualties of the change. That takes a special kind of individual to do what's right, not what's easy. So, be special!
- If you can’t change the people, then change the process
- Find and nurture your leaders and your followers
4: Be strategic, then be tactical
- Make sure your digital evolution matches your strategic vision
- Ensure it maps to your planning and activity, and vice versa
- Execute whilst constantly reviewing activity, the direction of travel and outcomes
- Remember it’s ok to fail fast and iterate
Finally, enlist the help of experienced external specialists to help guide you on the journey, not just for the planning and preparation but for the execution of their recommendations.
With 17 digital roadmaps under our belt, why not give us a call! We’d be delighted to have a chat with your about your upcoming digital transformation project.
If you're interested in finding out more about Digital Transformation, or beginning your own digital evolution, but aren't sure where to start, we can help! Get in touch with us via the form below.