With an eye for staying ahead of the game JBD Tritec came to After Digital in order to develop a modern new website, which effectively reflected the company’s strategic positioning.
Established in 1977, JBD Tritec is one of the UK’s leading mechanical and specialist pipework providers, serving big name clients across industries including William Grant & Sons, Scotbeef and Chivas Brothers. As the company continues to strive and grow, JBD has realised the need to put online firmly at the centre of its business strategy.
The old JBD Tritec site, whilst ageing slightly, still remained competitive in the marketplace; however with the rapidly changing online environment JBD decided to invest in raising its digital identity to really stand out from the crowd.
After Digital’s design team have developed bespoke iconography to better distinguish between key service areas and facilitate navigation. The new site presents information in a clear, intuitive and interactive format, allowing visitors to easily browse and locate services and more in-depth information about the company, its clients and experience.
The JBD Tritec now have a modern online presence, which they can easily manage and update through the open source content management system.
We’re looking forward to continuing to work with JBD Tritec, in order to help them define their online offering.
Graeme Belch, Managing Director at JBD Tritec, said; “Having decided to redesign our 7-year-old existing website, we commissioned After Digital to carry out the work. At our initial meeting, we discussed our requirements for the new site, and the information we wanted to deliver to new and existing customers. Our team at JBD Tritec worked closely with our account manager Jill and the rest of her team at After Digital, firstly producing an initial draft, then fine tuning the site until we were completely satisfied. We are delighted with the end product.”