We’re excited to announce the launch of the gorgeous new responsive website for luxury timeshare organisation Azure.
Based in Malta, Azure is a premium Vacation Ownership provider with a growing membership of over 5,000 individuals from across the globe. Offering luxury holidays to its members, Azure needed its website to not only reflect the prestige of the brand and provide an optimal user experience to match that of the physical experience, but also to help restore the positive reputation of the industry and boost brand awareness in international markets.
With a growing proportion of site visitors coming through mobile devices Azure recognised the need to cater to these audiences.
After Digital created a responsive design solution that will provide an optimal user experience for all site visitors, no matter what device, browser or platform they use to access the site. This means that all Azure’s online visitors will benefit from the same experience and can easily login and/or interact with the company on the go.
The site’s design showcases the resort via beautiful, high quality photography and intuitive page architecture. Bold CTAs down the right of the homepage direct users to key areas of the site and highlight a diverse mix of multimedia and user-generated content that further promote the brand’s credibility and unique selling points.
A dedicated ‘Offers’ section engages site visitors and supports the conversion optimisation process. Whilst a secure members’ area presents Azure’s customers with further relevant information, including unique offers and ‘refer a friend’ loyalty schemes.
We look forward to continuing to work with Azure and helping the company to position itself as a leader in the vacation ownership market.
Sarah Mazzone, Head of Marketing at Azure said; "I've worked with After Digital for many years now and love their approach to building long-term relationships with clients. Our gorgeous new responsive website allows Azure to capture and cater to visitors on all devices, from mobile to desktop computers, and simplifies the user journey. After Digital's attention to detail, creativity and guidance from project inception through launch and beyond is what sets them apart and I look forward to continuing to work them."