After Digital is proud to be an agency that welcomes diversity in all its forms and so when we were approached by Paramount Creative to become the official Icon Awards Digital Partner we couldn’t have been happier.
Recently established, the Icon Awards is the first awards of its type and prestige in Scotland, celebrating the thriving LGBT community across Scotland. As we develop into an increasingly diverse society, the Icon Awards aim to continue breaking down barriers and recognise the achievements of everyone in the community from local champions through to celebrity ambassadors.
"After Digital is the perfect fit, and was our first choice to come on board and help us build The Icon Awards. We believe their passion and drive will help us build something special, not only here in Scotland but across the UK, and we can’t wait to get to work. Not only do we want to recognise those most deserving, but we plan to create an event the community will be proud of , watch this space."
Michael MacFarlane, PR & Marketing Manager at Icon Awards
The show-stopping awards will bring a night of glitz and glamour to Scotland, with a respected judging panel and voting opened to the public in advance. Awards will be presented by some top names recognised for their contribution to diversity on a global scale.
Having met the team and learning of After Digital’s company culture and vision, Paramount saw a synergy in our offering and suggested a strategic partnership. We love a new relationship with like-minded people and jumped at the chance to be involved with this very positive initiative. This new partnership will see After Digital support and direct all of the Icon Award’s digital activity, including the imminent launch of a brand new website, hosting and technical support, digital strategy consultancy, social media strategy and management and the growth of the Icon Awards into new markets.
Supported by the Sunday Herald, the Icon Awards will have an exclusive and star-studded launch party, its first ever sparkling Gala Awards final at the gorgeous Crowne Plaza on 9th October 2015 and a VIP after-show party.
“From the first time I spoke with the team at Icon Awards about what they were trying to achieve I knew this was something we wanted to be involved with. At After Digital we are passionate about building a thriving company culture that centres on our appreciation of diversity and collective ingenuity. There are a few members of the team in particular who are very excited about some of the names associated with the Awards - keep your eyes peeled for more information coming soon!”
Cat Leaver, Head of Strategy at After Digital
We are in the process of developing the new website for the Icon Awards but for now you can check out the landing page we have designed and developed here. Keep your eyes peeled for the new website coming soon!