We’re all singing hallé-lujah (oh we went there) as we welcome our newest art and culture client to the After Digital fold - the magnificent Hallé Orchestra in Manchester.

Residing in Manchester’s state-of-the-art Bridgewater Hall, the Hallé strives to promote the study, practice and knowledge of the art of music throughout the UK and beyond. Their mission - to be one of the world’s most important symphony orchestras and make a distinctive contribution to the promotion of Manchester as a leading European cultural centre. After expanding into Manchester earlier this year we, here at After Digital, are excited to be welcoming new additions to our Manchester client base and can’t wait to get started on the project.

The new website will be the Hallé’s key marketing and sales tool; consolidating social media efforts and metrics from different strands within the Hallé, whilst also providing a secure and accessible ecommerce catalogue to increase sales of their award-winning label.



“Embarking on a complete website redesign, we were looking for an agency with both creativity and practicality at its core. We think we’ve found just that in the After Digital team. Their in depth-knowledge and proven track record of innovation and strategic thinking quickly became apparent, and gave them the edge over other candidates. We are thrilled to be commencing this new stage in our digital development and are truly delighted that After Digital will be joining us on our journey.”

Digital Manager,
The Hallé

Providing the Hallé with new responsive functionality, the website will emulate the existing brand identity through intuitive UX design and tone of voice and will be built on a simple and flexible open-source CMS to allow for scalability. 

As a leading UK Tessitura Web Capable agency, we will apply our years of experience and Tessitura development to create a world-class ticketing solution for the Hallé. Our Tessitura integration experience spans six years and multiple clients including the London Philharmonic Orchestra, Wigmore Hall, Pitlochry Festival Theatre, Royal Welsh College of Music & Drama, Venue Cymru and more. You can find out more about our Tessitura Bridge product here.


With extensive experience in the arts and culture sector we're delighted to add the Hallé Orchestra to our growing Manchester client base. The new website will maximise on Tessitura's TN Express Web™ (TNEW) ticketing technology, continuing the innovative work we've delivered with this platform for clients such as the Royal Exchange Theatre and underway with the Salt Lake Centre for the Arts!" 

David Johnstone, Commercial Director,
After Digital

Keep your eyes peeled for more updates on this project and in the meantime, share the love and give the Hallé a follow over on Twitter here.