Publication: International Arts Manager
Date: 14 October 2013

After Digital's Marketing Manager, Cat Leaver, answers a chamber orchestra's marketing manager's question on how to increase conversions and measurability through digital channels in this month's digital advice column for the International Arts Manager.

This month Cat discusses digital strategy and how to select the appropriate channels for your arts organisation, whilst keeping up with market leaders.

Read the full October 'Digital Doctor' feature here.