Publication: Creative Clyde
Date: 28th January 2015

With visual elements one of the most important factors affecting purchasing decisions, having a visually appealing ‘shop window’ has never been of more importance. In 2015, online presence has taken over and is now one of the most effective forms of advertising with many people using websites as their point of reference when deciding on the credibility of the business.

Nowadays, there are more smartphones in the world than people and with greater connectivity, more and more people are using the internet whilst on-the-go. With websites becoming an integral part of how businesses communicate with their target audience, we look into the importance of having a website for growing your creative business.

Looking to increase brand awareness or generate sales leads through your site? Read more in our guest feature for Creative Clyde here.