Meet Kristin, our new Marketing Assistant. She will be working with the marketing team on client accounts as well as on our own brand. Find out more about her in her new start blog - take it away, Kristin!
What attracted you to After Digital?
After speaking to some people from the AD’s team at my interview for the Inspiring Digital Leaders programme, I began looking for an opportunity to join this highly creative and exciting agency.
I was very impressed with AD’s employee-centric internal culture and their excellent work examples.
Tell us a bit about what you did before joining After Digital.
I studied Media & Communications at Glasgow Caledonian University while working part-time at a start-up music and mental health charity called Rookie Rockstars.
During my time there, I saw that the charity was facing a number of operational and positioning challenges, which offered a unique opportunity for me to exceed the expectations of my admin role and contribute in different marketing-related ways. This is how I, sort of, fell into digital marketing and realised that this is the career I wanted to pursue.
What do you bring to the team?
Having worked within the not-for-profit sector for the past few years, I think I definitely bring my knowledge and experience in how to tackle some of the common issues faced by most charities.
What do you do in your spare time?
I used to play volleyball professionally as a teenager and I later moved onto athletics, which I did for a couple of years as well. I still enjoy being physically active, so in my spare time I would go to the gym regularly and try out various classes (I’m into CrossFit at the moment).
Apart from this; I also love reading psychology and life-hacking books, listening to podcasts (some of my favourites are Sam Harris’s ‘Making Sense’ and ‘The Tim Ferriss show’) and experimenting in the kitchen.
What’s on the top of your bucket list?
Right now, doing a steam train tour across some of the most popular Harry Potter and James Bond filming locations in Scotland is at the top. I have started planning for it, so I should be able to tick this off soon!
Are you a starter/main course or main course/ dessert type of person?
Fun fact: As a toddler I used to be so addicted to chocolate that the only way to get me to eat veggies or soups was if you added a piece of chocolate to it.
To this day, I still have a strong affinity for chocolate and other sweets so essentially, you could say I’m actually a dessert/main course.
What is the most interesting thing that’s ever happened to you?
A few years ago, my parents decided to gift my brother a paraplane ride for his birthday. For those of you who don’t know what a paraplane is, (I didn’t know at the time either) it is an aircraft that sounds like a lawnmower and it is supported by a parachute in case its engines fail in mid-air. On the day of the trip, my brother got cold feet (although he still insists that he just did not feel like flying that day) so the instructor offered that I took his place instead.
I’m usually not a very adventurous individual and I don’t do well with heights but I thought I’d give it a try. That day I cruised above freeways, lakes and vineyards and got to see the world I knew from above which was definitely a memorable experience. Weirdly enough, I was not scared of how high I was but simply enjoyed the trip and I’d love to do it again.
What's your favourite quote?
I studied the Latin language at school, so my favourite quote is something which has stuck with me from that time: “Non progredi est regredi” (to not go forward is to go backward).
Welcome to the team, Kristin! We can't wait to have you on board.