Using testing & data to improve the user experience
(Written by Craig Pryde, Front-end Web Developer at After Digital) When developing projects for the web we usually don't go…
Design & UX
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Using data to make human-centred design decisions
We know already that buying tickets can be an experience fraught with stress for a customer, from both the experience…
Dates 101
Sorry, if you’ve come here for dating tips, they’re on my other blog. Today, we’re focusing on events and their…
Optimising the Student Journey
Learning. Lifelong learning. It starts from the moment we are born and ends when we die. It requires an enquiring…
Usability testing for digital experiences
Unfortunately, great ideas do not always translate well on to websites and no matter how great your customer acquisition campaign…
Pattern libraries, a digital designer’s best friend
No we’re not talking paisley or floral. When we talk about patterns, we’re talking about the means through which we…
The consumer is the real designer
When the term “user experience design” first started being banded about it made me laugh. As someone who works to…
Two award nominations for After Digital
Always a great way to start the day, I was welcomed into my inbox with two lovely emails from the…
So, what do you do? A designer’s dilemma
Since moving to Manchester just over a month ago now (just one benefit of having multiple offices across the UK),…
International Congress on Rural Tourism, Navarra
Every now and again we get asked to do something that is just not part of the normal day job.…
A Trio of Tessitura Treats
We've kicked off 2017 with a super busy and exciting January, in which we've launched not one but two major…
2017: Ecommerce trends
Ecommerce continually grows at a rate faster than most of us can keep up with; competition is becoming greater, which…
How does colour affect consumer behaviour?
Since birth, we have been hardwired to assume certain associations with certain colours. The psychology of colour is a subject…
The cast of your website
Being a UX designer is no easy career path. If people disagree they're probably either lying, not working hard enough,…
Latest trends in UX design
I'm a newbie to the world of 'UX'. Or so I thought. After some interesting conversations with my design colleagues…
User Testing – How to learn from the evolution of games
From the now ultra-retro SEGA Mega Drive to the highly evolved games consoles we play today, gaming was very much…
UX: How to avoid cognitive overload
User experience (UX) research can provide insights into why users are interacting with your website as a whole, how they…
Zoom, zip, pinch and swoosh – Material by Google
Imagine holding a piece of fruit in your hand - an orange if you will. Can you feel the texture…
Mobile and Ecommerce in 2016
Mobile’s influence in UK consumers’ media day is more pronounced than ever and it’s been estimated we will spend up…
Scottish Enterprise ‘By Design’ Grant
Coming to the end of a dreary January we thought it was about time we spread some good new with…
Mobile Ticketing & Responsive Design
After chatting about online ticketing in the arts in our last blog, today we're looking at the effect responsive design…
2016 Design Predictions
With ad blockers and digital transformation at the forefront of our minds, we follow our 2016 marketing predictions of the…
Create Interfaces that are Simple and Intuitive for Users to Navigate
I've heard many people say that websites should be simple for users and that's true, but it's not as black…
To scroll or not to scroll
In the mid-nineties, scrolling was a fairly new technology however now it is completely natural for a user to scroll…
Digital by Default Service Standard
In a bid to ensure digital teams and agencies build high quality government services, the Digital by Default Service Standard…
Amber Collective Join the After Digital Family
Following an exciting £1.1 million heritage lottery grant, the Amber Film & Photography Collective is revolutionising its business, exposing its remarkable…
Hallé-Lujah!
We’re all singing hallé-lujah (oh we went there) as we welcome our newest art and culture client to the After…
Show us What You’re Almeida
Over the past couple of months we’ve seen the beginning of another beautiful relationship, this time with the spectacular Almeida…
After Digital Commended at Scottish Design Awards 2015
The bacon rolls have been consumed and the heads soothed after a brilliant night at the Scottish Design Awards 2015. We…
BDX gets UX out there
The After Digital team are always out on adventures in our spare time, bigging up our brains with new names,…
Why you Should Trust Your Designer
As as designer, if you come to me with a design proposal, I feel it’s important that you trust me.…
Do you really need an app for that?
Can you believe the term ‘there’s an app for that..’ is 7 years old this year? With a decline in…
Two Scottish Design Award Nominations for Team After Digital
After winning ‘Best Digital Agency 2013’ at the ScotlandIS Digital Tech Awards and being nominated for ‘Best Online Business’ at…
Fully Responsive Website for Wigmore
Following our successful delivery of the ‘Art of Song’ resource, which aimed to inspire and engage its target audience whilst…
MOBILEGEDDON: The end is nigh…
Hi there, it’s After Digital’s resident SEO guru here (yes I’m still wearing those shades but at least the weather…
Introducing you to Material Design
There has been a significant shift in design trends over the last few years with many choosing to drop the…
Heading towards Hipster: Our top tips
Hope we managed to fool you with our April Fools! If our Hipster chat got you thinking, here are our…
After Digital Hipster Labs – We’re bringing Bucky back…
We’ve noticed a little something happening in our industry (our team included)… beards are sprouting, glasses are appearing, jeans are…
After Digital is Worth its Salt (Lake County)
As a growing international agency, you can probably guess that we’re super excited about welcoming in our first lovely American…
Come and SEA the New Website!
Social Enterprise Academy came to After Digital in late 2014 wanting an innovative digital partner to conceptualise, design and build…
Strong as a Spartan
Following their expansion into the US and with an aim to continue to increase brand awareness both in the UK…
Use your website to your advantage
Publication: Creative Clyde Date: 28th January 2015 With visual elements one of the most important factors affecting purchasing decisions, having…
Best Ecommerce Sites of 2014
With consumers taking less than two seconds to judge a website and 92.6% of consumers viewing visual elements as the…
E-commerce Best Practice in 2015
Despite a decline in the traditional UK high street revenue, the ecommerce and mobile ecommerce business is booming - not…
Responsive in the Real World
Everyone is talking about responsive in terms of how amazing it is for your business but what we are not…
Best Practice for Website Imagery
Images are everywhere! Whether it’s header images, post previews, photo gallery previews or simple in article images, they are everywhere…
Are you Mobile Friendly?
The future's so bright I need to wear shades!! ... Well that's my excuse anyway. As After Digital’s resident SEO…
Herald Digital Business Awards
After winning ‘Best Digital Agency 2013’ at last year’s ScotlandIS Digital Technology Awards and coming runner up for Digital Agency of the Year…
Full redesign for University of Southampton
We are thrilled to announce that we have been selected to design and develop the new look website, consisting of…
Are you R2Q?
Having worked with NHS Greater Glasgow & Clyde Smokefree Services in the past on several different projects, After Digital was…