How to keep your customer data secure

If your clients trust you with their data, it’s your responsibility to keep it secure. Simple. Not only can data leaks and cyber security attacks reduce customer trust in your abilities, but they can damage your reputation and lead to a loss of profits. And while you might not be able to stop an attack once you’re in its grasp, you can take steps to prevent it, and make it more difficult for hackers to find what they’re looking for.

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Stay on top of software updates 

Outdated software can increase the risk of an attack, but it can be easy to delay or forget to run updates. To keep your business data safe, it’s important that you update your software and systems regularly and as a matter of priority. While it can take up a lot of time and budget, it protects you from bad press, losing customers and even legal troubles. Track updates in your calendar to ensure your business stays resilient and secure. 

Keep up to date with industry news and insights

Keeping up to date with what's happening in your industry can help you identify the precautions you should be taking. For example, in 2019, 43% of cyber attacks were directed towards small businesses — the largest target group of the year. They were specifically targeted because it was presumed they wouldn’t have the budget to invest in secure or preventative software. Now, you’ll rarely find this kind of information on the lunchtime news, but by staying on top of industry insights, you can assess when you are more at risk of an attack, put preventative measures in place, and stay vigilant. 

Train your staff

The most common way cyber criminals get access to data is through employees. Often, they’ll send fraudulent emails impersonating a trusted contact such as a vendor or third party. Often, they’ll send fraudulent emails impersonating a trusted contact such as a vendor or third party. Links can seem authentic to the untrained eye and it’s easy to fall into the trap of accidentally downloading malware. So, by creating a culture of security and care, you are much less likely to fall victim to accidental slip ups. Train your staff to be knowledgeable on the importance of data protection and the laws surrounding it. For example, the appropriate practices when dealing with customer data and the steps you can take to guarantee that classified data doesn’t get into the wrong hands.

Test for security vulnerabilities

Testing for vulnerabilities is an essential part of keeping your business and customers safe. A popular way of doing this is hiring ethical hackers or cybersecurity experts. They assess code vulnerabilities, scan your site for malware and investigate stronger security options. 

Identifying and repairing your weaknesses makes sure that nobody else can take advantage of them.

Be aware of the data laws applicable to your business 

If you’re handling customer data, you’ll be subject to the laws of the country you operate in. GDPR is known to be the strictest and safest to abide by. Making sure that you’re up to date with changing legislation ensures that you don't fall victim to any lawsuits or fines.

Prepare for the worst

Do you have a disaster recovery plan in place in the event of a cyber attack? Last year 2 out of 5 UK businesses were victims of a cyber attack, so, if not, you might want to think about making one. 

Basically, it means that in the event of a cyber-attack, your day-to-day business functions can continue with as little disruption as possible. A good contingency plan includes details on your communications with stakeholders and how you’ll rebuild. 

Work out your risk profile by comparing the sensitivity of the data you’re handling, the impact of any potential attacks, and the consequences of an attack. Burying your head in the sand is not an option when there are so many potential threats. From ransomware to phishing, an attack could cost you and your business everything. So, remaining aware and vigilant is key. 

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